What challenges does 2025 bring for leaders? 5 key focus points

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November 4, 2024

Leadership today requires more than just achieving goals. To be effective in a constantly changing world, leaders must embrace new skills and insights, responding to societal and technological shifts. This blog takes you through five pressing challenges, offering insights on how you can stay strong as a leader in these challenging times.

#1 The next step in digital transformation and AI


Digital transformation and artificial intelligence (AI) offer unprecedented opportunities for organisations. Think of advanced data analysis, but also process automation and enhanced customer experiences. At the same time, this evolution requires agile leadership. Leadership that uses technology without neglecting the ethical values of the organisation. In his dual keynote “When AI meets AI” with Elke, Peter Hinssen explains Schumpeter’s concept of “creative destruction.” This means that economic progress often comes with the dismantling of old structures to make way for innovation and growth. Companies that embrace this principle, known as "Phoenix" companies, stand out for their ability to continually rise and come back stronger.


All well and good, but this reinvention ability requires a culture of continuous innovation, adaptability, and strategic vision. And as a leader, you play a crucial role in this. The challenge will lie in exploring technological possibilities while making ethical and authentic choices, ensuring your teams remain connected to your organisation's core values.

#2 Mental resilience as a strategic value


As employees face increasing work pressure, digital distractions, and higher levels of uncertainty, building mental resilience becomes essential for sustainable success.


Recent research by McKinsey (2023) shows that companies actively investing in mental resilience and wellbeing programmes experience an average 25% lower staff turnover and achieve higher productivity. Mental resilience is not only important for the individual, but also forms a strategic value for the company.


How can you apply this? By structurally integrating wellbeing and resilience into the work culture, you help teams better cope with challenges and pressure. This requires more than good intentions. As a leader, you make a difference today and tomorrow with a proactive approach, where you actively focus on balance and stress management. Thoughtful wellbeing programmes, tailored to your employees' needs, will create an environment that strengthens their resilience.

#3 Increasing focus and engagement both inside and outside the office walls


The hybrid work model offers your team flexibility and autonomy, but also presents challenges. As a leader, you are responsible for ensuring focus and engagement, whether your team is working in the office or from home. How do you ensure that your employees not only stay productive, but also feel connected to the organisation?


A strong focus culture within a hybrid model requires deliberate choices and structural adjustments. Without daily office presence, distractions can strike more quickly, and it becomes harder to maintain a shared work culture. Additionally, there’s the risk of brain drain: a situation where employees become mentally exhausted, and essential knowledge and creativity are lost due to constant digital stimuli and a lack of focus moments.


Research shows that hybrid work models are only successful if clear expectations and guidelines are set. It is up to you as a leader to create these frameworks and give your team the tools they need to collaborate effectively, wherever they are. In the Masterclass “Focus is het Nieuwe Goud,” we share strategies for promoting focus in a hybrid environment. Here, you’ll learn how to structure work blocks, optimise team meetings, and help your employees maintain their attention – whether they’re at home or in the office.

#4 Talent retention and development


Attracting and retaining talent will not be easier in 2025; quite the opposite. The shortage of qualified talent is increasing, and employees find themselves in a job market with much more freedom of choice. As a company, you want to create an environment where employees can develop strongly and feel valued.


Talent development programmes are one thing, but what’s actually needed is a cultural shift to sustainably invest in talent. This was already demonstrated by research from Gallup. Employees who feel supported by their leader and are given opportunities for growth are 59% less likely to leave the organisation. Employee engagement therefore also requires leadership engagement.

#5 Making diversity and inclusion tangible


Diversity and inclusion are essential for a progressive organisation. At the same time, they require a clear vision from you as a leader. Not only do you need to develop a policy, but you must also create a culture that values and advocates for different perspectives.


At Better Minds, we try to put this vision into practice. In part by collaborating with keynote speakers and trainers who not only have subject matter expertise, but also bring diverse experiences and backgrounds. This diversity enriches our programmes, and we feel the impact. Most importantly, it ensures that we reach a broad, diverse audience.


Curious about how you can approach these challenges with a helicopter view, while also tackling them systematically? Need a compass to navigate these challenges effortlessly? Register today for our five-day Courageous Leadership programme!

(This programme will be conducted in Dutch)

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